Tuesday Mar 29, 2022

The future of virtual events after Covid - Michelle Garrisson and Daniel Moss, co-founders of We & Goliath

A lot of people can't wait to be back at live events. During Covid everything turned virtual and that definitely has some advantages. What's the future of virtual events and how can you make them successful?

In this episode, Elias has a chat with Michelle Garrisson and Daniel Moss, the co-founders of We&Goliath, virtual conference and event planners, based out of Asheville, NC. 

Topics we discuss:

  • Why virtual events are effective (national reach, low costs, easy to scale, higher frequency and data-gathering)
  • Tips on how to engage the audience
  • Useful advice on how to get people to show up to the virtual events
  • The role of chat (Twitch-like) and break-outs during an online event

LinkedIn Michelle Garrisson: https://www.linkedin.com/in/michellegarrison33/ 

LinkedIn Daniel Moss: https://www.linkedin.com/in/danieljmoss/ 

Website We&Goliath: https://weandgoliath.com/ 

 

The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe.

If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl

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