Marketing Technology Podcast by Marketing Guys

The future of events in B2B is hybrid. Or is it? - Alon Alroy, co-founder at Bizzabo

November 26, 2020

B2B Marketers really miss live events. It is a great bottom-of-the-funnel way of interacting with prospects and, so far online events have not been able to replace this. So, what's the future of live events?

In this episode, Elias has a chat with Alon Alroy, who is the Co-Founder of Bizzabo, a platform for in-person, hybrid, and virtual events. Alon explains how he thinks the market will evolve and shares valuable insights on his learnings from this year.

We discuss the following:

  • The differences in Top, Middle and Bottom-of-Funnel events
  • Tips on successful hybrid events
  • How to organize hybrid events
  • How to promote events in a meaningful and successful way

Unfortunately, our sound quality is poorer than you're used to on our pod. We had some issues in our studio. Our apologies for this, we'll make sure to do better next time! 

LinkedIn Alon Alroy: https://www.linkedin.com/in/alonalroy/ 

Website Bizzabo: https://www.bizzabo.com/ 

If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl

Podbean App

Play this podcast on Podbean App